Friday, May 28, 2010

As Seen on TV Products


Image : http://www.flickr.com


As Seen On TV is a name labeled on products that have been promoted and advertised through television commercials and infomercials. It is a marketing label used in the United States. When products are ordered through this method, people typically have to call a toll free phone number to place the order, or mail in the payment for the order. Here is some more information.

When people order As Seen On TV products, if they choose to order by phone, they will speak with a live person. They will say what they would like to order, the quantity, and state their name and address. As for payment options, paying through credit card is the method for phone ordering. If someone was ordering through the mail, they would send payment via a check.

The commercials for them typically stick to a certain format. They start out asking people if they have a certain problem or concern. Then they introduce the product as a solution. Then demonstrations of the product are done along with a thorough description of it, followed by testimonials of satisfied customers. Then they say what the price is and then offer a better deal by adding free products or doubling the quantity at no additional charge.

Sometimes As Seen On TV products are sold in stores and some even have a section devoted to them. People can recognize them because there will a particular logo on them. The packaging will have a red television screen shaped picture on it and inside it there will be big, bold, plain, and white letters. These products are also available online. This came about during the late 1990s.

The range of As Seen On TV products are diverse and well known. For example, a very popular one is one that is both a blanket and a robe. This one in particular has gained a lot of attention and has generated a lot of sales. Newer ones in different colors and patterns were introduced a little after the original one was introduced and became a successful seller.

Another one that sold very well was a grill. This was endorsed and named after a celebrity and has continued to sell online, over the phone, and in stores very well. In the commercials, this product stressed that it could grill meat inside it and be a healthier choice because the fat content would drain out into another part of it.

Another product that made much revenue was also celebrity endorsed. It was a piece of exercise equipment aimed mostly at women. It promised to shape, tone, and slim thighs all the while being very convenient and easy to use. The commercials showed the celebrity that was endorsing it using it in common household areas such as on the living room coach and floor.

That was some information on As Seen On TV products. These products have received a certain reputation in the media; many times they are seen as humorous. But they continue to sell and certain ones have become very successful in sales with commercials advertising them in heavy rotation.

Recommend : TV buying guide LED television

No comments:

Post a Comment